Helping Companies Sell Their
Products and Services Profitably

Founded in 1995, Direct Impact is a full-service marketing firm that helps companies sell more products profitably. We understand the multi-channel marketing and sales requirements in the B2B space and have experience building effective lead generation and nurture marketing programs that result in productive selling opportunities. We also build programs that help support and strengthen a company’s core positioning and brand.

 

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Proven and Effective Processes:

• Situation Analysis
• Marketing Planning
• Branding
• Messaging Strategy/Development
• Lead Generation
• Lead Management
• New Market Penetration
• Sales Channel Strategy
• Trade Show Planning
• Product Launch Methodology
• Product Demand Modeling 		Tactical Capabilities:

• Advertising
• Direct Mail
• Email
• Literature
• Sales Tools
• Website Strategy and Development
• Pay-Per-Click Advertising
• Search Engine Optimization
• Public Relations
• Social Media
• Training/Continuing Education Programs
• Video Development/Production

History

Our Approach: Analyze, Plan, Execute

Principals